This giveaway has ended. It’s time for another giveaway, and this time it is for a copy of the new book from the founder of TerraCycle, Tom Szaky. Back in August of last year, I wrote a post about a few of the products that TerraCycle makes out of our waste stream, and I have been following their amazing growth since then. If you have not heard of them before, you will soon enough – their products are showing up everywhere, from Whole Foods to the biggest of the big-box stores. This new book, Revolution in a Bottle: How TerraCycle Is Redefining Green Business, is an amazing story of how Szaky took an idea for selling worm poop as fertilizer while at Princeton all the way to the giant green company they are today. I read it in just a few sessions as I had trouble putting it down. So many books I read about companies are boring and dry; but not this one. It truly is a great read and a very inspirational story about turning nothing (or poop, rather) into a company that is doing great things for the environment.
Obviously I cannot go into the entire story here, as it’s way too long, but basically TerraCycle takes a lot of our waste and turns it into products we can buy. Except they don’t just take our waste – they pay us for it. Schools and other organizations around the country are part of different “brigades”, collecting everything from plastic bottles to juice pouches to cookie wrappers. TerraCycle pays these groups a small amount for collecting all this trash and sending it to them, so the organizations benefit from raising money, we benefit from reduced trash in our landfills, and TerraCycle benefits by reusing cheap materials and turning them into things we use every day. From worm poop fertilizer packaged in old milk jugs, to tote bags made from recycled juice pouches, to bird feeders made from 2 liter bottles, they are making and selling all sorts of products made out of our waste. In fact, the bird feeder I received from them last year is still going strong, as seen in this picture I just took today:
If you want to read about a company who is really doing the business of “being green” correctly, reading this book about TerraCycle is definitely a good place to start. And lucky for you, I am going to give my copy away to a reader! All you have to do to enter is to leave a comment on this post with a valid email address (so I can contact you), letting me know why you would like to read this book. The giveaway closes Thursday morning, April 23, at 7am MST, and at that time I will use a random number generator to pick the winning comment. Giveaway is open to US residents only, and the book will be shipped by media mail via the USPS. Only one entry per email address/IP address is allowed. Good luck to everyone, and be on the lookout for more giveaways coming soon! This giveaway has ended
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